Marketing Strategy & Lead Generation

6.00 HOUR(S)
Provider: Real Estate Buyer's Agent Council (REBAC)
Preview: Available
CE Credits: Available
$115.00 (USD)

Product Overview

Product Overview

The Marketing Strategy and Lead Generation course will help you to both develop a multi-pronged marketing approach that authentically represents your brand and identify strategies for lead generation and client cultivation.

Specifically, this course explores the following:

  • The relationship between marketing and lead generation
  • Creating and owning a personal brand
  • Developing your marketing plan
  • Today’s marketing tools and tactics
  • Tracking and measuring marketing efforts
  • Converting clients

Successful completion of this course fulfills the elective-course requirement to earn the Accredited Buyer’s Representative (ABR®) designation.

System Requirements

Please check here to determine if you have necessary software to run the product.

Product Expiration and Refund Policy

For majority of states, you will have access to your course for 12 months from the date of purchase. After one year, the course will expire. No extensions will be given after the course expires; if you do not complete the course during the 12-month timeframe, you will need to repurchase it at full price and start again at the beginning.

Please visit our Commonly Asked Questions page to access our Refund Policy details.

Continuing Education Information

  • Click on your state on the map below to verify CE is offered for this course:
    • The CE Shop manages the CE credit program for most of the Center for REALTOR® Development courses. If your state is listed as approved for CE Credit, the CE credit, for the number of hours indicated, is automatically included at no additional charge. After a course is completed, you will be prompted to complete the remaining steps to earn your CE Credit (complete survey and digital signature). If for some reason you do not complete those steps immediately you can get to those steps in few ways:
      • you will receive an email from The CE Shop linking to those steps
      • they are linked from the My Learning page under the course title box
      • you can simply login at The CE Shop site to access a copy of your certificate at
    • If you are experiencing CE issues please contact CE Shop toll free at 1.888.827.0777 or
  • If your state does not offer CE you may take the course and benefit from the knowledge and enhanced professionalism, but you will not receive CE credit.
  • For additional important details related to courses with CE credit, visit the "CE CREDIT" section of our FAQ.
  • Unless otherwise noted, the hours indicated fulfill elective credit requirements.

Alabama The CE Shop Inc. 6 $0.00
Alaska The CE Shop Inc. 6 $0.00
California The CE Shop Inc. 6 $0.00
Connecticut The CE Shop Inc. 6 $0.00
Delaware The CE Shop Inc. 6 $0.00
Florida The CE Shop Inc. 6 $0.00
Georgia The CE Shop Inc. 6 $0.00
Hawaii The CE Shop Inc. 6 $0.00
Idaho The CE Shop Inc. 6 $0.00
Iowa The CE Shop Inc. 6 $0.00
Kansas The CE Shop Inc. 6 $0.00
Kentucky The CE Shop Inc. 6 $0.00
Michigan The CE Shop Inc. 6 $0.00
Mississippi The CE Shop Inc. 6 $0.00
Montana The CE Shop Inc. 6 $0.00
Nevada The CE Shop Inc. 6 $0.00
New York The CE Shop Inc. 6 $0.00
North Dakota The CE Shop Inc. 6 $0.00
Oklahoma The CE Shop Inc.
Note: This course must be completed within 6 months in order to qualify for CE credit in this state.
6 $0.00
Oregon The CE Shop Inc. 6 $0.00
Rhode Island The CE Shop Inc. 6 $0.00
South Dakota The CE Shop Inc. 6 $0.00
Tennessee The CE Shop Inc. 6 $0.00
Texas The CE Shop Inc. 6 $0.00
Utah The CE Shop Inc. 6 $0.00
Vermont The CE Shop Inc. 6 $0.00
Washington The CE Shop Inc. 6 $0.00
Washington, DC The CE Shop Inc. 6 $0.00
Wyoming The CE Shop Inc. 6 $0.00