CRS: Listing Strategies: Conducting Your Presentation and Clinching Your Listing

crs-listing-strategies-conducting-your-presentation-and-clinching-your-listing crs-listing-strategies-conducting-your-presentation-and-clinching-your-listing
2.00 HOUR(S)
Provider: Residential Real Estate Council (CRS/RRC)
Preview: Not available
CE Credits: Not available

Product Overview

Product Overview

Clearly one of the key components of securing a listing is your listing presentation. Tailoring your presentation to meet the needs of your sellers; to highlight your ability to best serve them in a competitive market; and to solidify your relationship with your sellers are critical elements to a successful presentation. But how are these elements best addressed? What presentation formats are likely to help you meet your goals? How do you know what potential clients want and need from their listing agent? In this course, you will examine best practices for achieving your desired results by employing perceptive strategies to identify your sellers' motivations, create an effective listing presentation, and master your presentation appointment. Authored by successful CRS professionals, this course also walks you through scripts and dialogs to effectively counter seller objections and clinch the listing!

Upon completion of the final exam, you will earn 2 CRS designation credits. This course is not eligible for any Continuing Education credit.

Course learning objectives:

  • Compare and contrast seller reasons and seller motive
  • Outline strategies for uncovering sellers' motivations
  • Create a listing presentation strategy
  • Describe the process for tailoring your presentation to clients' goals
  • Define potential presentation content themes
  • Employ effective closing techniques
  • Counter seller resistance and objections

The content provider is the Residential Real Estate Council (CRS/RRC). CRS/RRC is an affiliate of the National Association of REALTORS®. Learn more at


  • Member: $40
  • Non-Member: $50

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Product Expiration and Refund Policy

You will have access to your course for 12 months from the date of purchase. After one year, the course will expire. No extensions will be given after the course expires; if you do not complete the course during the 12-month timeframe, you will need to repurchase it at full price and start again at the beginning.

Please visit our Commonly Asked Questions page to access our Refund Policy details.

Continuing Education Information

Not available for this course.